10 x 10: 10 Critics, 100 Architects

by Aaron Betsky, Roger Conah, Haig Beck and Jackie Cooper 2004

‘Extraordinary…Intended as an ideas resource for those directly involved in architecture, it is also a joy to the eye for anyone – a perfect present.’ (The Good Book Guide)

‘One of the most important architectural landmarks of the new millennium: the publication of 10 x 10.’ (Architectural and Interior Specifier)

‘Where is architecture about to take the world? Quite a long way if a landmark Phaidon Press publication is any guide, and it should be. There’s never been anything like it.’ (The Australian)

‘The ‘floor plan’ layout presents stunning visual references which inspire the reader to take the visual journey through to the practice descriptions, essays and cultural references…10 x 10 truly delivers the promised global overview of contemporary architecture.’ (baseline)

‘Both contemporary and historical…what stands out is the vivid photography of the buildings in question. You’re instantly transported into the architect’s world with a sense of wonderment and escapism…an exceptional modern design statement.’ (T3)

‘An essential overview of the contemporary scene.’ (Wallpaper*)

10 x 10 proves that the world’s architects are in rude health…an awesome global guide.’ (The Times)

‘Want to know where architecture’s at right now? It’s here.’ (Guardian)

‘Gorgeous, desirable, massive.’ (Building Design)

‘The essential book…for every architect, interior designer, student and teacher in the field. It will appeal to stylists, graphic designers, artists, web designers and cultural commentators.’ (Building Engineer)

‘A 468-page head expander…A super-informative exhibition in a book.’ (i-D)

‘If you can stand the weight, lie back and enjoy it.’ (Hugh Pearman, World of Interiors)

10 x 10 is unchallenged as the architecture book of the year.’ (Washington Post)

‘The more you look, the more you find: 10 x 10 showcases the sly wit, depth and thought in the people behind today’s best buildings.’ (HQ, Australia)

‘It buzzes before the eyes.’ (The New York Times)

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